I recently was fortunate enough to be selected for an incredible opportunity to spend the day in London shadowing O2’s Head of SEO, Colin Woon. I found the opening a couple of months back on the Go Think Big website, just by chance. As a digital marketing apprentice, I know more than any that experience is key and so I thought - What do I have to lose? And off my application went. Fast forward to last week and I was on a train down to London from Manchester. After meeting Colin outside Kings Cross Station we went to our first meeting of the day. O2’s Digital Monthly Review, located in a gorgeous meeting room with views spreading far out over the London skyline. Getting to see 5 different asp