Back in October, we invited current and past learners to take part in a logo design competition for our alumni network, The Orange Tree. We were delighted to receive such a wide range of creative entries, showcasing the talent, individuality, and ambition across our community.  The competition was created to put our learners and alumni at the heart of The Orange Tree’s development, giving them the opportunity to shape the look and feel of the network from the very beginning

The PR & Communications industry has always moved fast but for today’s graduates, the landscape feels like it’s accelerating at double speed. With AI reshaping content, digital channels dominating where conversations happen, and the industry itself going through major structural changes, the journey into PR can feel exciting… but also a little daunting.    At Juice, we believe in opening the door wider. That means giving graduates a clear view of what the sector looks like ri

In 2026, hospitality marketing isn’t just about filling rooms or pulling people into bars! It’s about speaking to deeper needs. Guests today want more than a stay; they want purpose, connection, identity. Whether it’s a cosy local pub or a boutique hotel, the new winners will be those who understand relevance, authenticity and human connection.  What’s shaping hospitality marketing now   1. Guests want “why”, not just where   The era of bucket-list travel is fading. Instead,